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The music business is about who you know-Iona

UP- AND- COMING GHANAIAN female artiste Abena Onuawonto Sam, known in the music scene as Iona, is saying that most of the upcoming artiste cannot break through the music space because they have no ‘connection.’

According to Iona, as a new female talent on the block, her gender is not a challenge for her in the music space but lack of connections or not knowing people in the industry can kill a talent.

In an interview, she said “My challenges are not as a result of being a female but it has to do with how difficult it is to break through for people to know you as an up – and –coming artist, because people by nature always trust things they have tested and already used to. Having the ‘connections’ in the industry will also aid in pushing your talent.”

The versatile artiste who started singing in the church, started music professionally this year and has dropped a new single dubbed ‘Penetrate’, which according to her is an Afro beats genre.

‘Penetrate’ was produced by Brainy Beatz and was written by Iona with the help of her manager and video directed by Boateng Eddies.

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Music

Fimfim’s ‘forces’ to shake the music industry

“The industry is not paying; the industry is on its last legs”, these are some of the comments we hear every day but speaking to Fimfim the rapper man, he ‘forces’ to spill out some deep words on industry ‘forces’.

According to the prolific Ghanaian sound engineer, producer and rapper known in the music space as Fimfim the rapper man, the entertainment industry does not support originality and has caused laziness among its players.

Fimfim the rapperman, who is leading a one man crusade to correct some of these malicious acts in the industry, has composed a new tune dubbed ‘Forces’ which  exposes the forces that work against talents and creativity in the Ghanaian entertainment industry.

In an interview with news.aftown.com, Fimfim explained that ‘forces’ was inspired by challenges faced by the artiste in the music industry. “The industry has been compromised to the point where one artiste needs to sound like the next in order to be given audience.”

He added that, “Several artists pay a lot of money to get a record done, huge sum to shoot music videos and even pay to get played on the radio, yet the fans are hesitant to click on buy links to support the art. Diversity breeds expansion and that’s what the various stakeholders are failing to appreciate. The industry needs fresh breed of artiste to grow and proper structures to function, thus, the inspiration behind the choice of name for the song. Forces in the industry. ‘Forces’ targets every stakeholder of the industry. Government inclusive.

Fimfim who is also known as the conceptual lyricist, in the song addressed artiste to go back to writing songs, he said “the torchbearers of the industry should point the light to the right direction, government introducing working structures that will check and protect the intellectual properties of the creative arts as a whole.

Hammering on the fact that, some industry players do not supports talents, but support individuals based on how controversial they get by either exposing some parts of their bodies or doing something to get attention, “Sex sells but what happens when these same features that made you sexually attractive fades due to aging? Real talent never dies thus I will urge these female artistes to work on their talent to sell rather than focusing on their sexuality as a means of breaking through. The art goes beyond the fame.”

‘Forces’ was written and produced by Fimfim and it features DJ Huarache who did the scratch works during the interludes. I am a “conceptual lyricist” who loves addressing issues.

The song is available on all digital distribution platforms like soundcloud, iTunes, spotify, deezer, Amazon, and more. The video to the song will be dropped soon.

https://m.soundcloud.com/fimfim-therapperman/forces_ft_dj_huaracheprod-fimfim

 

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